Web Design Vs Web Development key Difference To Help You Understand Which One You Need.

What is web design?

Web design governs everything involved with the visual aesthetics and usability of a website—colour scheme, layout, information flow, and everything else related to the visual aspects of the UI/UX (user interface and user experience).

Web design is concerned with what the user actually sees on their computer screen or mobile device, and less so about the mechanisms beneath the surface that make it all work. Through the use of color, images, typography and layout, they bring a digital experience to life.

There are four types of web designers- general website designers, UX designers, UI designers, and UX/UI designers.

What is web development?

Web development governs all the code that makes a website tick. It can be split into two categories—front-end and back-end. The front-end or client-side of an application is the code responsible for determining how the website will actually display the designs mocked up by a designer. The back-end or server-side of an application is responsible for managing data within the database and serving that data to the front-end to be displayed. Front-end web developers don’t usually create mock-ups, select typography, or pick colour palettes—these are usually provided by the designer. It’s the developer’s job to bring those mock-ups to life.

Back-end developers handle the business logic and data management on the back-end of an application. They write the APIs and routing that allow data to flow between the front and back end of an application. There are three types of web developers – backend developers, front-end developers, and full-stack developers.

Whether you need a web designer or web developer it depends whether a business is in need of a new website or if you simply want to update the current one and approach a good website design firm accordingly.

The answer to the question of whether your requirements will be fulfilled by a web designer or a web developer depend on a simple criteria, the criteria being whether your firm or company is in need of a new website or if it only requires the current one to be updated to a fresh look

Digital Marketing Is A Very Powerful Tool | Digital Marketing Company In Delhi

In the digital world, marketing is a crucial feature but it’s of no use till proper digital marketing strategies are followed. The main goal of every business is to expand, in terms of sales as well as profitability. Digital marketing is a very powerful tool. Once your website is up and running, it is important to capitalize on the power of social media to drive traffic to your site and convert potential customers into real ones.

Make sure you target your customers well; out of a large available audience it is crucial to target only those who will potentially show interest in the product. Analyze your rivals and what they are offering to precision. By drawing in traffic through social media, you will also be able to successfully bolster your brand image, thus saving on multiple costs of additional advertising. You end goal must be to amplify the ROI or Return on investment. It is very important to use your resources judiciously. Try to use search result advertising, it may be a good place to begin especially if you have budget constraints.

Social media offers immense potential but make sure you know how to use it as a powerful tool.

Points To Keep In Mind, While Redesigning A Website | Website Development Company India

A website speaks volumes about your business. Whether it’s the services you offer or the products you sell, websites go a long way in communicating with your potential customers. Make sure your website is a one-stop-shop to all your clients requirements. A well designed and properly presented website can enhance your production and profit margin significantly. One of the primary goal of a good website is to garner good amount of traffic. If the website is interactive and user-friendly, then traffic is a given outcome. Complicated websites will never get a large amount of users.

A few points to keep in mind, while going in for a website redesigning are : -

1.  Ensure your website is responsive on all devices, ranging from a cell phone to a PC. In the growing digital world, users often log in from their phones to save time. The website must be user-friendly on the phone and must be easy to access, with ideal instructions.

2.  Update your site from time to time to suit the requirements of your business. Outdated and obsolete sites may hinder the performance of your business. Constant change and up-gradation of the look will help you succeed

3.  Keep a lookout for what customers need maximum support with and keep new customer support options handy.

4.  You may need redesigning if your website is not easy to update. With advanced technology, changes can be made with ease. Ask your designer and you’re good to go.

5.  In case the links and pages of your site are broken, it’s time to upgrade!

Leave your digital brand image in our hands and we guarantee only the best for you and your business. From ideation to implementation, we’ve got you covered. Just give us the chance and your road to redevelopment will be taken care of!

Go to our website and check the services you are looking for: - www.odysseyin.com

Getting Your Web Design Right And Making A Mark Among Your Customers | Affordable Web Design Company In Delhi

The ability to convert visitors on your website into consumers is an art in itself. The design layout of the website must possess the capability to transform visitors into potential customers. The website must speak to its consumers and gauge their needs, after which it must provide solutions to their problems. A design layout which can effectively interact with its consumers with ease is bound to make more loyal customers. The digital world has transformed design into a marketing tool. Web design is a language in itself, a language that must penetrate to potential customers in order to attain successful heights. Every Web page must have certain features that enhance its user experience or UX. UX is critical as it determines the longevity of a potential customer. It is imperative to focus on certain features of User Experience.

Firstly, Make sure the site design provides a positive experience for its users. Users often retain some aspects of websites that really struck a chord with them. This may not necessarily be its content. It could be the usability of the site, its ease of operation or simply its visual appeal. Make sure it is a positive experience for the users and it should persuade them to come back. It is also important to make everything on the site easy to do.  Make sure the call to action links are overtly clear, easy to identify and quick to access. Users do not have the time to search for such actions. In a rapidly moving world, quick measures to problems must be provided. Time is crucial and you must focus on most important aspect on your landing page. It is important to narrow down on your target audience. Zeroing down on your potential audience can help you design the website accordingly. References can also be taken from your competitor’s sites and the styles and designs used by them to attract customers. This will have a dramatic impact on your customers if they find something they like.

Prioritize the elements on the screen. Highlighting the elements that require more attention can help. Put the spotlight on a few elements through design techniques like colors and so on. The most common manner of prioritizing an element is through size. Making something larger in comparison to another is impactful. Visitors do not read content; they only scan through the website. Making your website searchable and traceable is very important. Make it visually appealing. Follow these User Experience guidelines for getting your web design right and making a mark among your customers.


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Why Scalable Projects Are Beneficial | Website Development Company India

Why Are Scalable projects beneficial for you?

Scalability means the capability of a system to handle a growing amount of work actions. A system is considered scalable only when it is capable of enlargement to accommodate the sudden or gradual growth.

Scalability depends on the fulfillment of ever-changing custom requirements such as – increase and decrease in demands improvements in performance at the time of problem faced in output, perfection in managing the marketing and an attractive ROI.

Methods of developing scalable projects are-

There are three main actions by which you can quickly develop the scalable projects.-

1.       Maintain the budget during at the time of high demand.
2.       No amendment should be taken place for the sake of quality of the product.
3.       Duration of the production should be managed well.

In Odyssey as a responsive web design company india, we update our developed systems to be scalable as it can adjust easily according to the incoming user traffic on your website. We deliver the perfect Web Design and online marketing strategies which is fully scalable and without any discomfort.

Concepts For Creating Responsive And Unique Websites | Responsive Web Design Company India

Use of Design thinking concepts for creating responsive and unique websites

By using Design thinking methodologies, we can our viewer more involved in our website. We can do this with the thinking from the perspective of our current and would be users.

In this type of web designing, we use quickly build concepts in a format that can be easily shared. A design thinking approach is very useful in creating a responsive website which leads it to a unique beneficial website.

A website made with Design Thinking process helps you in learning about the audience and in the building of representation of your ideas in accordance with that. It also helps in observing where your user’s problems exist.

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Some Classic Design Terms For Making Creative Web Design | Web Designing Company India

Even in this rapidly changing digital era, some classic design terms of tremendous importance as following.

Typography : The term typography is related to the overall layout of the website, including words, images and all the arrangements of the text and images.

Grid : A framework in which rows and columns are evenly and neatly distributed to create a design is called grid. In web designing grid is very useful in organizing content in proper place.

Leading : To enhance the readability of the content, leading is used to maintain the gap between the lines of a text.

Alignment : An intellectual alignment of different elements can lead to the unique creation of websites.

Gradient : Gradients are used to create pleasant color scheme in website designing and can be seen in gradual change in various tones of colors.

Contrast : In web designing the term contrast is used for the difference between two types of elements of the website, to make it interesting.

Use of all these terms in Web Designing is essential but not sufficient as Web Designing means a correct planning and strategy to arrange all these elements with certain uniqueness.


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